Female Fighters Matter too
Female Fighters Matter Too (FFM2) is a pioneering movement founded by Maggie Messina to advocate for female athletes and create inclusive opportunities in sports. Inspired by her own experiences of overcoming gender inequalities, Messina's vision led to the establishment of FFM2, dedicated to empowering women in sports and breaking barriers.
GOAL:
Our collaboration with Female Fighters Matter Too (FFM2) aimed to amplify their mission and reach a wider audience, fostering greater awareness and support for female athletes. Through strategic digital marketing efforts, our goal was to showcase the impactful work of FFM2, engage their target audience, and drive meaningful actions towards gender equality in sports.
key partnership details:
Website Revamp and Optimization: We collaborated to redesign and optimize FFM2's website, enhancing user experience and aligning it with their brand identity. New features like event listings, featured fighters, and sponsorship forms were integrated to drive engagement and conversions.
Comprehensive Digital Marketing Strategy: We developed a tailored digital marketing strategy encompassing Instagram, Facebook, and TikTok. Our focus was on creating compelling social media content, including branded graphics and videos, to educate and engage FFM2's target audience.
Content Creation and Social Media Management: Our team created engaging content aligned with FFM2's mission, highlighting stories of female athletes, promoting events, and driving participation. We managed social media platforms, monitored engagement, and facilitated community interaction.
Campaigns and Awareness Initiatives: We launched targeted campaigns and awareness initiatives to amplify FFM2's message, attract new supporters, and foster a sense of community among followers. These efforts aimed to spark conversations, raise awareness, and drive action towards gender equality in sports.
Services Provided:
Graphic Design
Branding & Logo Design
Social Media Marketing
Website Design & Development
Content Creation & Editing
Audience Research
Business Consulting